If there was one celebrity-brand mash-up that could make us instantly empty our wallets in a fit of “I need that in my life” excitement, it’s Gigi Hadid and Topshop. We fell in love with Hadid’s angelic face and sass back when she was just Yolanda’s daughter on Real Housewives of Beverly Hills.
Unfortunately for our bank balance, the combination of her and our favourite high street brand has actually happened. This week, the brand announced that model, social media babe and BFF of Kendall Jenner is the new face of their autumn/winter 2015 campaign. And it is exactly her immense social media presence and global likeability that drew Topshop and Sir Philip Green to Gigi’s door.
Sir Phillip Green said:
Working with Gigi Hadid on this campaign continues to strengthen our international vision for the TOPSHOP brand. We are continually developing our footprint across all markets with ambitious plans both in the UK and internationally and I feel like Gigi is an ideal ambassador to underpin these efforts.
Not only does the American model look fab in the shots taken in London by acclaimed photographer Tyrone Lebon, but the clothes don’t look half bad, either.
Check out more photos from the campaign, below.